The craft segment of the wine industry is inhabited by highly skilled, creative and passionate people. Their work becomes part of special moments we share with each other. It is also regulated, highly competitive, and characterized by agricultural variation that pose new challenges every year. Innovation is often hampered by risk aversion, consensus-driven decision making, and a follow-the-leader approach. These are just some of the reasons the industry is complicated.Our goal is try to support our partners with capital, functional expertise, and shared services so that they can better focus on what really drives them and makes them most relevant to their customers.