Rare Earth Advisory (REA) offers advisory services on materials we believe critical to a sustainable energy/digital transition. REA builds on Luc Pez 20-year equity research expertise in Metals&Mining and Basic Resources. Like rare earth elements, a number of metals have become an essential engine of the industrial revolution of the XXIst century. They are subject to a number of challenge that we believe are essential to understand and anticipate. REA advises all stakeholders' - investors, industrial and public authorities - helping raise awareness on these critical materials, articulate strategies and hopefully help make a difference.