USFOUR was founded in 2018 under Ossify Group with an objective to bring amazing everyday fashion to India. Primarily the idea was to see how global fashion trends could be made accessible locally with trends, culture and beauty which is inspired from top fashion capitals of the world.Mission - Our mission is to acquire and manage global consumer brands, leveraging a shared platform to unlock competitive advantages at scale and fuel growth for each distinctive brand.Value - Our products are conceived with this in mind: every item in our collection is designed to be mixed & matched with others. With these endless layering options, people can add to their collection, complementing their existing item rather than replacing them.