The coral reef crisis has been a reality for over two decades. As ocean lovers and coral experts, fighting for their survival is our way of life.Working in Seychelles from 2015, we witnessed healthy coral reefs being wiped out by heat in a matter of weeks during the 2016 El Niño climatic event. In recent years, scientific research brought to our attention the detrimental effects sunscreen ingredients have on corals and personal health. With this came a new threat to the world's most popular reefs and human health: sunscreen pollution. The fact is, chemical UV-filters are harmful to corals and other aquatic animals at multiple stages of their lifecycle and at minimal concentrations. With 90 percent of sunscreen brands on the market containing these toxic-ingredients and an estimated 14,000 tons of sunscreen entering coral reef areas each year, there is growing concern for these ecosystems worldwide.We created P4O with two simple intentions:- Overcome the global coral crisis through coral rehabilitation services- End sunscreen pollution with natural Sun Care alternatives